๐บ Activating Users to Drive App Revenue Growth with Hannah Parvaz from Aperture
The users you activate will convert twice as much as users you don't.
You've worked hard to craft the best features an app can offer. You mastered ASO so it can gain visibility, and you even offer a free trial. But not enough of your downloads are ending up as paying subscribers.
Sounds familiar?
In this AF Chat, guest Hannah Parvaz, who helps apps monetize, joined me to talk about what activation really is, how asking strangers for feedback doubled an app's downloads, the difference between activation and conversion, and more!
Resources
- Find Hannah on LinkedIn
- Aperture, the mobile growth agency Aperture
