This Week in Apps #10 - Ubisoft puts up a fight, Oculus Quest's first birthday, and more

Ariel Ariel
5/22/20

This Week in Apps is a short, no-fluff, round-up of interesting things that happened in the mobile industry. With the coronavirus continuing to cause uncertainty, there's a lot going on right now. Here are our top highlights.


How many downloads does it take to anger Ubisoft?

4.2 Million. That's how many downloads Area F2, which Ubisoft called a "carbon copy" of Rainbow Six, got before Ubisoft sued Apple and Google to remove it from their stores for IP rights violation. Report

๐ŸŽ‚ Happy birthday Oculus Quest

The Quest, Facebook's virtual reality headset, turned a year old yesterday. We took to app downloads to estimate how many headsets are out there, and estimate more than 1,000,000 units are out there. At least one of those is in our office. Report

It's movie (editing) time

Enlight Videoleap, a video editing app that packs a bunch of features into a slick package, has seen downloads grow by a multiple of 4 since lockdowns started. Adobe's competitor, which isn't quite as powerful, also grew but is getting much less love.

Enlight Videoleap downloads vs Adobe Premiere Rush on the App Store

A sign of the times

EBT Fresh, an app to manage food stamps, has seen downloads grow by a factor of 5 since April. With unemployment numbers getting close to 40,000,000, this is not a real surprise.

Lockdown refurnishing

Did you get a work chair for your apartment recently? Maybe a standing desk? Odds are you got it at Wayfair. Downloads of online furniture store Wayfair tripled since February. IKEA, which is what I associate with furniture, also saw downloads go up by about double. But in comparison are much lower.

Wayfair downloads vs IKEA on the App Store and Google Play

App Intelligence for Everyone!

The insights in this report come right out of our App Intelligence platform, which offers access to download and revenue estimates, installed SDKs, and more! Learn more about the tools or schedule a demo with our team to get started.

Are you a Journalist? You can get access to our app and market intelligence for free through the Appfigures for Journalists program. Contact us for more details.

All figures included in this report are estimated. Unless specified otherwise, estimated revenue is always net, meaning it's the amount the developer earned after Apple and Google took their fee.

Tagged: #twia #covid-19

Related Resources

This Week in Apps - A New Trend?
This Week in Apps
This Week in Apps - A New Trend?

#200 - The streaming wars continue! Apple Sports isn't as big of a hit, Snapchat's declining, and the most downloaded apps and games.

This Week in Apps - AI, Again.
This Week in Apps
This Week in Apps - AI, Again.

#199 - Google's rollout of Gamini is weird, Arc tries to beat Google and Apple, X starts to recover from its abrupt rebranding, and more.